{"id":3507,"date":"2017-06-13T17:02:35","date_gmt":"2017-06-13T16:02:35","guid":{"rendered":"http:\/\/www2.imperial.ac.uk\/fom\/?p=3507"},"modified":"2018-05-29T10:36:00","modified_gmt":"2018-05-29T09:36:00","slug":"writing-well-for-the-web","status":"publish","type":"post","link":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/2017\/06\/13\/writing-well-for-the-web\/","title":{"rendered":"Writing well for the web"},"content":{"rendered":"<p>People tend to read a web page differently than they do on paper. This means that the best approach when writing for the web is different from writing for print. A website works best if people can find what they need quickly, complete their task and leave without having to think about it too much.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"165\" class=\"size-medium wp-image-3510 alignleft\" src=\"https:\/\/blogs-staging.imperial.ac.uk\/fom\/files\/2017\/06\/computing_9546631-tojpeg_1427124746702_x2-300x165.jpg\" alt=\"Writing for the web\" \/>The guidance on writing for Imperial&#8217;s website is based on research into how people read online and how people use the website. You can access this guidance as an <a href=\"http:\/\/www.imperial.ac.uk\/staff\/tools-and-reference\/web-guide\/training-and-events\/materials\/writing-for-web\/\">online web skills module<\/a> or through one of the monthly training sessions run by the College.<\/p>\n<p><strong>Upcoming sessions<\/strong><\/p>\n<ul>\n<li>Thursday 22 June\u00a0(10:00-13:00)<\/li>\n<li>Tuesday 18 July 2017 (10:00-13:00)<\/li>\n<\/ul>\n<p>To book a place on a session, email News and Digital Content Editor\u00a0<a title=\"Andrew Youngson link opens in a new window\" href=\"mailto:a.youngson@imperial.ac.uk\" target=\"_blank\" rel=\"noopener\">Andrew Youngson<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>People tend to read a web page differently than they do on paper. This means that the best approach when writing for the web is different from writing for print. A website works best if people can find what they need quickly, complete their task and leave without having to think about it too much. [&hellip;]<\/p>\n","protected":false},"author":576,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[384,386],"tags":[],"class_list":["post-3507","post","type-post","status-publish","format-standard","hentry","category-courses","category-web"],"_links":{"self":[{"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/posts\/3507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/users\/576"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/comments?post=3507"}],"version-history":[{"count":15,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/posts\/3507\/revisions"}],"predecessor-version":[{"id":3525,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/posts\/3507\/revisions\/3525"}],"wp:attachment":[{"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/media?parent=3507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/categories?post=3507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs-staging.imperial.ac.uk\/fom\/wp-json\/wp\/v2\/tags?post=3507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}